The Booming Testing Market — And Where It Should Be Moving Next

In a recent Global Market Insights report on the food safety testing market, analysts studied the most accurate numbers and current trends to predict what is happening in our industry. What stands out is how far the industry has come in recognizing the shared responsibility of protecting food sources from the field, to the processing plant, to the retailer, and, of course, the eventual consumer. 

The idea of more food safety testing is undoubtedly a “good thing”, but what is the diagnostic data telling your organization and how exactly are you using it to your advantage? 

Steering The Food Testing Conversation

More and more, the food and beverage industry is exhibiting a growing appetite for data and information to better understand food safety risk. Already an over 14-billion dollar industry, analysts expect to see a more than 7.5% growth rate in food safety testing by 2025 — with meat, poultry, and seafood projected to account for over 50% of the market. Citing “increasing consumer awareness and health consciousness” as the driving factor behind this rise in meat consumption, experts say never before has there been such a “necessity to maintain or improve the product quality.” 

As the industry continues to follow federal and industry guidelines, there is an imperative need for companies to start seeing responsible regulation as smart-business — pivoting from food testing not just being a requirement but to understanding data derived from testing for true operational advantage. The results will not only likely lead to cost savings but also help strengthen brand reputations by putting pertinent information in the hands of decision-makers to enhance insights into their operation. 

Many forward-thinking organizations are already seeing results, capturing environmental testing data, for example, and using it to demonstrate not just safety performance, but also their proactivity in defending themselves against devastating challenges from environmental pathogens and other contaminants.

Fast Forward 

According to Global Market Insights, while many parts of the world will still be adopting traditional testing methods, others are now taking the next step forward, with “rapid inspection technology projected to witness over 7.5% CAGR up to 2025.”

As the industry embraces technology, conversations among thought leaders in food testing are likely to be less about the tests themselves and more about proving how efficiently they are halting potential harm. By incorporating an automated food safety platform, suppliers ultimately improve the strength of the entire chain for their partners, consumers, and themselves. 

In a strategic operational role, intelligent environmental monitoring allows companies to not only proactively work to avoid public health issues, but is vital to retaining a consistent bottom line.

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